We Create. We Innovate. We Invest.
We Create
We Innovate
We Invest
Sales and marketing built for the future—fueled by strategy, capital, and creativity.
We help startups, scale-ups, and visionaries go from idea to impact—fast.

Create
World-class branding, marketing, and growth strategies that convert.

Innovate
We launch, manage, hire & execute B2B/B2C strategies that take you 10 steps ahead.

Invest
We back and advise bold ideas and high-potential teams.
Why BTI?
We don’t just build brands—we give them a voice, a vibe, and a mission. By breathing our creative vision into the DNA of your idea, we launch your brand into the top. Our team is a unique blend of nerds, innovators, strategists and do’ers that under promise and over deliver.
How?
We are a productized agency that hasn’t lost its human touch yet learned to harness the power of AI to stay ahead of the curve.
What?
We build systems, teams, products and strategies and help you convert them into winning outcomes.
Start a conversation build for impact
Break The Ice is a quietly powerful advisory partner for those building what’s next. We collaborate with startups, global brands, family offices, and cultural institutions looking to scale with intention.
Our work spans innovation strategy, brand architecture, investment readiness, and growth acceleration — always tailored, always discreet.
We don’t advertise. Most of our clients arrive by way of trusted circles, warm introductions, or a well-placed whisper.
This isn’t consulting as usual. It’s a strategic partnership — designed for those who play the long game.
💡 $1K Tier
$1,000/hour
On-Demand Advisory Power
For founders and operators who need sharp, strategic guidance—fast.
Perfect for:
- Business plan reviews
- Pitch deck audits & investor prep
- Go-to-market refinement
- Fundraising mentorship
- Executive-level problem solving
High-impact advice. No fluff. Just results when you need them most.

🚀 $30K Tier
$30,000/month
Growth Accelerator Retainer
Ongoing access to expert strategy, execution, and optimization.
Includes:
- Weekly strategy calls
- Growth roadmap & campaign planning
- Brand positioning + funnel optimization
- Copywriting, design, and performance support
- Dedicated team lead & comms
Think of us as your outsourced CMO + Creative Director—all in one.

🌐 $50K Tier
$50,000/month
Full-Stack Agency Partner
You bring the vision. We bring the full machine to build it.
Includes everything in the $30K Tier plus
- Fully customized execution team (design, dev, marketing, ops)
- Unlimited task requests & project velocity
- On-site sessions, VIP events & global travel*
- Hiring, training & management of your internal marketing team
- Daily execution support & live collaboration
The closest thing to building an in-house team—without the overhead. We operate as your partners, not your vendors.







FAQ
Break The Ice is a monthly subscription service agency that helps bring your idea or existing business to the next level through AI integration tools, marketing automation, and content creation.
Choose a subscription service of your choice, book an introductory call and our team will help scope out your vision into actionable deliverables and start bringing your vision to life through weekly project tasks where you will track and approve all tasks.
You can pause or cancel anytime and the remaining amount will be prorated and refunded back to you. You can manage your own subscription details through your customer portal.
With our subscription service, you can add or edit as many tasks in your queue as you need. Our team will compile multiple tasks in your queue and turn them into weekly “Active Sprints”. Tasks inside of a sprint will be completed that week, and each week a new sprint will be created, composed of new tasks. Each task in a sprint will go into “Review” once completed ensuring that it’s completed to your satisfaction before moving on.
However only a Single Project can be active at one time. Once your project is complete, you can then create a new project with your existing subscription. If you’d like to have multiple projects developed simultaneously you will need to purchase multiple subscriptions.
The turnaround time for your project depends on the complexity of the task. On average, most single tasks requests are completed in just 72 hours. However, more complex tasks may take longer to finish. You will likely be tracking weekly “Active Sprints”, these sprints are multiple tasks assigned to your project for completion that week. Any tasks that are still in progress once the sprint ends will roll over into the next week’s sprint.
How It Works: An active project is broken down into vital building blocks called “tasks”. Multiple tasks are selected then compiled into a weekly sprint. An active sprint represents 3-6 tasks that will be completed within the week. The number of tasks assigned to a sprint vary based on the difficulty and specificity of your request.
No worries! Your satisfaction is our priority. If you’re not happy with the outcome, we’ll work on revising it until you’re 100% satisfied with the result.
If you don’t need any work for a specific month, you can pause your subscription and resume it when you need our services again. There are no penalties or additional fees for pausing your subscription.
Due to the high quality nature of the work, there will be no refunds issued once a Task is active and has started.
We understand the hurdles of hiring a full-time sales/marketing employee– the time spent vetting candidates, the high costs, and the risk of mismatched skill sets.
Instead, our BTI team offers a far more efficient and cost-effective solution. We provide access to a vast pool of multi-talented designers, strategists, marketers and doers, pre-vetted for exceptional skills and diverse expertise. This allows you to utilize high-grade development and design skills without bearing the burden of a full-time salary, saving you substantial resources.
But that’s not all. With our robust project management system, creating new tasks and monitoring progress has never been easier. Simply add your requirements and track progress in real-time, ensuring that your project is always on the right path. Hence, if you’re looking to optimize your business, elevate your digital landscape, and do so in a budget-friendly manner, BTI team is your ideal choice. Let us handle the complexities of business development and automation, while you focus on what matters most – growing your business.
General Terms and Conditions (Algemene Voorwaarden)
Company Name: MyAiHouse
Address: Cruquiuskade 251, 1018 AM Amsterdam, Netherlands
KVK: 97708291
VAT: NL583345141B01
Website: https://breaktheice.
Email: [email protected]
Effective as of: 08.08.2025
1. Definitions
“MyAiHouse” refers to the Dutch-registered business providing services via https://breaktheice.ai.
“Client” refers to any legal or natural person using MyAiHouse services.
“Agreement” means any engagement, written or verbal, for services.
“Services” refers to strategic advisory, branding, or related work.
2. Applicability
These terms apply to all services, proposals, and agreements unless expressly waived in writing.
3. Quotations & Offers
Offers are non-binding and valid for 30 days. Prices exclude VAT. Errors do not bind MyAiHouse.
4. Execution
We deliver work with care and professionalism. Deadlines are indicative, not legally binding.
5. Payment
Invoices payable in 14 days. Late fees: statutory interest + 15% collection costs (min. €150). Invoice disputes must be raised within 5 days.
6. Termination
30-day notice required. Client pays for all services delivered up to cancellation.
7. Liability
Liability limited to invoiced amounts. No liability for indirect loss (profit, data, etc.).
8. Force Majeure
No liability for events beyond control (e.g. pandemics, internet failures). If lasting 60+ days, parties may cancel.
9. Confidentiality
All client data and shared info treated confidentially for 2 years after termination.
10. Intellectual Property
All IP belongs to MyAiHouse unless otherwise agreed in writing. Clients receive a limited, non-transferable license.
11. Law & Jurisdiction
Dutch law applies. Disputes will be resolved by the courts of Amsterdam.
12. Changes
Terms may be updated. Notice given via website. Continued use = acceptance.
By engaging MyAiHouse (KVK 97708291), you agree to our General Terms of Service at https://breaktheice.ai
They include terms on liability, payment, confidentiality, and are governed by Dutch law. Disputes fall under the court of Amsterdam.